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Case Studies
ULAT
“By utilizing Payfirma’s products, we can process multiple transactions with ease. It gives us the entrepreneurial advantage to process payments at any time regardless of the type of transaction.”
The Background
ULAT Dryer Balls produces wool dryer balls that decreases drying times to cut energy consumption and reduces static and wrinkles in your clothes to ultimately save you money. Proud to be 100% Canadian, their wool is sourced from Canadian farmers as well as having their manufacturing, distribution and sales in Vancouver.
Originally created as a family Christmas gift in 2011, Jennifer introduced ULAT Dryer Balls to the public through a local shop as an experiment to see if consumers were interested in the product.
Currently, ULAT offers their stock in retail stores across Canada as well as multiple online retail partners throughout North America. They also have their own online store and can be found at the most popular seasonal markets.
“Having the ability to represent a company that radiates our families true values and collaborate with other like minded people is such a pleasure.”
The Challenge
With the rapid growth of the business, ULAT needed a supportive and scalable solution.
ULAT has three main sales channels: an online store, wholesale/retail partners, and seasonal markets. Each of these channels require unique sale processing, reporting capabilities, and support for around the clock transactions from various locations.
ULAT strives for fluid internal practices and to surpass consumers expectations. They needed scalable and supportive payments processing to continue the growth of the business and strengthen brand reputation.
The Solution
After a business associate recommended Payfirma, ULAT considered making the switch. ULAT wants customers to be confident in their ability to take responsible steps in selecting payment providers; ULAT conducted thorough due diligence to ensure data security, confidence in performance as well as support before making a decision.
Payfirma’s innovative products, pro-active business practises and putting the customer first were all strong reasons for ULAT to use Payfirma’s service. Payfirma’s Tablet POS System and Mobile App was the perfect fit for all their mobile sales.
The Result
ULAT is approaching their first year anniversary with Payfirma and they’ve grown by leaps and bounds. In the first 9 months since switching to Payfirma, sales have grown 53% and they are currently doubling that growth.
With the adoption of new technology, their customers now feel at ease when making purchases through any of their sales channels. ULAT has humble beginnings, but they continue to expand their reach, all while doing great things with great people.