Tips for Ecommerce Part 3: Security and Terms of Service

The task of opening up an online store is quite different from opening a physical one. In this blog series we will provide tips for building or optimizing an eCommerce store to ensure your team’s success.

Tip #3: Security and Terms of Service

Establishing trust with your customers solidifies your online store’s reputation. When a customer is comfortable making purchases on your website, they are more likely to refer your business to their friends.

Always include links to both your security and privacy policy, and try to display any third party security certificates on your homepage as well as checkout. Providing a secure checkout along with product guarantees, and a visible return policy will make your customers more confident when deciding to make a purchase.

To learn more about how to create a successful eCommerce store, download the Merchant’s Guide to Building an eCommerce Store